Casually Refined
Many describe her as a balance between an approachable relaxed attitude with a polished demeanor and good taste.
Alejandra is an entrepreneur with over 15 years of experience in the luxury events and lifestyle space. As a Creative Consultant, she infuses a casually refined aesthetic into every project, curating sophisticated yet approachable details that make a lasting impression. Specializing in the design and creation of bespoke products for the hospitality industry, Alejandra and her team focus on enhancing the guest experience through beautifully crafted elements that elevate the brand presence of hotels, restaurants, and event spaces.
Throughout her career, Alejandra has had the privilege of supporting events for some of the biggest names in sports, entertainment, and business. She has created details for Serena Williams, Mariano Rivera, Marriott International, Moët Hennessy, and many other high-profile clients to curate event experiences with a memorable impact.
She was Vice-President to celebrity event designer Preston Bailey in New York City, where she revamped the PB Protégé Workshop into the PB Live Conference featuring top event industry speakers such as Marcy Blum, Bryan Rafanelli, Reem Acra, Ron Ben Israel, Darcy Miller, among others.
While Alejandra currently works independently on her products, she is also a Managing Partner & Head of Creative at Meridian, a full-service agency offering curated event support and hospitality needs to luxury brands.
Alejandra graduated from the University of Notre Dame, GO IRISH! She also has a diplomatic background as she is married to the former Consul General of Panama to New York and Dignitary to the United Nations.
Currently based in Oregon with her family, Alejandra continues to support clients around the world.
IN PARTNERSHIP